Beyond the Surface


Branded Experience

Challenge and reward the people who dare to look beyond the surface of what is displayed to them.

Knog designs lighting products from LED bike lights to on the go lighting for smartphones. They want to enable riders, walkers and urban adventurers around the world to discover their own sense of freedom. We created an interactive experience that displayed Knog's values, using light & typography.

AD — Neha Guria & I
CW — Ryan Lewis
Photo + Video — Yugendu Vyas, Ivan Fernandez
Gold — Experiential SCADDY Awards